Why Meaningful Work Promotes Wellbeing

No matter what you do, your job exists for a reason. It's essential to realise that every job provides a service to someone else. That’s why it’s important to help your employees find meaning in their work.

Why finding purpose is important

Work conditions and the labour market have changed dramatically during the last two decades. With such an array of organisational structures and processes, it’s easy to lose focus in your work. But maintaining focus is vital in promoting sound wellbeing and finding purpose at work.

On an individual level, people who understand their job's wider purpose are happier, more engaged, and more creative. This is essential to everyone’s wellbeing. From an organisational perspective, when employees see how their roles fit with the company's goals, staff turnover goes down and productivity rises. In turn, your business can operate more efficiently.

Discover meaning in your work

There are effective ways to help your workers find deeper meaning in their roles. These include:

  • Link personal drivers with business goals: Your team members’ personal goals are a good place to start. Meet one-on-one with each of your members and help them understand what really drives them. Encourage them to reflect on how they can connect their motivations with the goals of your business.

  • Uncover strengths: Research shows that people feel strong, in effortless control, and at the peak of their abilities, if they are absorbed in an activity they enjoy. This flow state is paramount to promote healthy productivity. Help your employees discover their strengths, or tasks that keep them engaged.

  • Build positive work environments: A healthy, positive work environment brings out the best in everyone. The World Health Organisation says that the positive influences of meaningful work come from feeling good about contributing and connecting with others. Encourage your employees to socialise before meetings, or outside work.

Foster purpose, not demands

Feeling a sense of purpose in their work is important for employees’ health and wellbeing. Discovering purpose in their role not only increases enthusiasm and resilience, but also keeps your business productive.

However, it’s important not to limit your employees to achieving organisational tasks and meeting management’s goals, but to help them personalise their purpose. Employees need to witness the impact of their work to understand their personal impact.

Help your members find meaning in their work, and your business will remain healthy and successful.